Paramount "ShowFlakes" Holiday Papercraft

In the digital age, tangible experiences can be extraordinary and, while it ultimately took five years of pitching the concept, I finally received approval to create a holiday-themed, printable social media campaign featuring papercraft snowflakes inspired by Paramount properties. These "showflakes" bridged the digital and physical worlds, allowing users to interact with content beyond swiping or liking. Designs included SpongeBob SquarePants, Hey Arnold, and Star Trek: The Original Series featuring a depiction of Mr. Spock making his iconic vulcan hand gesture. Upon approval, Leonard Nimoy's estate praised the snowflake design, saying he would have loved it, which is a deeply humbling honor. This campaign encouraged hands-on engagement, transforming social media interaction into a creative real-world experience. As a bonus, I’ve also included a “Guess the Cookie” holiday concept I developed that would invite fans to identify Paramount characters based on cookie-cutter silhouettes.