Jaeger-LeCoultre: Timeless Breakthroughs

For a partnership between Jaeger-LeCoultre and The Economist, I wrote, directed and produced a captivating video highlighting the "Timeless Breakthroughs" campaign. This collaboration celebrated Jaeger-LeCoultre’s legacy of innovation, showcasing its precision craftsmanship alongside pivotal scientific advancements. The video unfolded as a dynamic narrative, blending historical footage, luxury aesthetics, and digital interactivity to engage audiences on The Economist’s platform. This piece not only spotlighted the Geophysic watch's rugged elegance but also underscored Jaeger-LeCoultre’s alignment with forward-thinking ingenuity. The campaign exceeded benchmarks, achieving impressive engagement metrics across web and mobile.