Star Trek: Lower Decks - Tendi's Selfies

"Tendi's Selfies" was a concept created by social media strategist Zach Ames. It debuted in the first season of Star Trek: Lower Decks and was so resonant that it became a staple throughout the full length of the series. Creating these selfies using show assets from Titmouse across all five seasons became one of my favorite recurring assignments. Each image captures a selfie taken by Tendi during a pivotal or humorous moment from an episode, offering fans a playful glimpse into what they could look forward to. This campaign was a hit across social channels, serving as the perfect teaser for upcoming episodes while reinforcing Tendi's lovable and enthusiastic personality.